November 28, 2022

White Label Asset Management, an Irvine-based hospitality investment and asset management firm that launched in spring 2021, now counts a rapidly expanding portfolio topping 30 hotels. The five-person business has already surpassed $1 million in revenue this year and aims to double that figure next year.

January 19, 2022

New ownership taps Marriott International to run 115-room hotel under White Label Asset Management ALPHARETTA, GA – January 19, 2022 – JMREI and Lionshead Capital Partners today announced the acquisition of the 115-room Courtyard by Marriott Atlanta Alpharetta/Avalon Area, with asset management by White Label Asset Management.